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Welcome to The MINT Condition

A place to view all the most relevant technology and web development articles to help you scale your business.

    Featured image for “The Omnipresence Growth Strategy for Building a Magnetic Brand”
    06/19/25

    The Omnipresence Growth Strategy for Building a Magnetic Brand

    Even successful businesses fall into obscurity, every… Single…. Day. This is why omnipresence as a growth strategy is so vital in today’s world. You might have a great product, loyal customers, and years of experience. But if you’re not showing up where your audience is hanging out, you’re losing visibility every day. That’s where omnipotence comes in. And no, it’s
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    Featured image for “Building A Premium Brand Using Brand Consistency”
    05/22/25

    Building A Premium Brand Using Brand Consistency

    If you want your company to be a recognized leader in your industry, brand consistency isn’t optional, it’s foundational. This is especially important for businesses that have multiple locations. If you want to position your brand as luxury or premium, then you need to make sure your business shows up the same at every single touchpoint with your customers. No
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    Featured image for “Who are your Competitors? Smarter Competitor Analysis in 2025”
    05/01/25

    Who are your Competitors? Smarter Competitor Analysis in 2025

    Most businesses think they know exactly who they’re up against. But in reality, your competitors might not be who you think they are. You might say, “We sell supplements, so our competitors are other supplement brands.” In 2025, the landscape of competition is broader (and blurrier) than ever. It’s no longer just competing with similar products. You’re competing with DIY
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    Featured image for “How to Ask for Reviews: Free Template and Best Practices”
    02/27/25

    How to Ask for Reviews: Free Template and Best Practices

    Everybody has felt that slight hesitation before making a purchase. You start to wonder, “Is this product actually worth it?”, “Will it actually solve my problems?”, “How can I trust this is the right decision?” You’ve gone through this before and your potential customers are facing the same thing. The powerful (and free) tool you have to help them past
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    Featured image for “A Conversion Copywriter is the Shortcut to Business Growth”
    12/13/24

    A Conversion Copywriter is the Shortcut to Business Growth

    Discover Why the Words on Your Website Might Be Hurting Your Profits (and what to do about it) What if you could increase your business’s revenue by 30% just by utilizing a conversion copywriter? It’s a simple technique that 44% of businesses use. More than HALF of businesses are missing out on this easy revenue. It all comes down to
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    Featured image for “Harness Website Marketing to Revive Portland’s Business Scene”
    10/31/24

    Harness Website Marketing to Revive Portland’s Business Scene

    Portland, OR has long been celebrated for its vibrant small business community, but recent economic challenges have taken their toll. From population decline and rising costs to reputational concerns, many local businesses are struggling to stay afloat. While some issues like housing affordability and safety are beyond the control of small business owners, there are still ways to adapt. By
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    Featured image for “How to Drive more Organic Traffic to Your Website”
    10/23/24

    How to Drive more Organic Traffic to Your Website

    The truth about today’s digital landscape is the more visitors you attract to your website the more opportunities you have. That being said, not all traffic is created equal. Today we’re discussing the powerhouse of long-term, sustainable growth online- organic traffic. Whether you’re just getting started in marketing your business online or just looking to refine your approach, this overview
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    Featured image for “Use a Business Growth Strategy to Break Through Plateaus”
    10/09/24

    Use a Business Growth Strategy to Break Through Plateaus

    One of the most frustrating things in business can be experiencing a growth plateau. After a while, it can start to feel like you’re putting in the same amount of work yet your business isn’t moving forward. How do you move past this? There are 6 key areas we recommend prioritizing as part of your business growth strategy that can
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    Featured image for “What is CRO and Tips on Getting Started”
    10/02/24

    What is CRO and Tips on Getting Started

    The end and beginning of each quarter is a prime time to refocus on the whole reason you’re setting up your business online in the first place – getting conversions. It’s easy to get caught up in trying to have the trendiest, most flashy online presence. But at the end of the day if you want to maximize the amount
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    Featured image for “5 Website Development Services that will Increase your ROI”
    09/12/24

    5 Website Development Services that will Increase your ROI

    The success of your website is a HUGE player in the success of your business. Seriously. The digital world we live in is expanding at a mind-blowing rate and it isn’t slowing down anytime soon. To make sure your business grows along with it, it’s crucial that you understand and utilize website development services. People typically associate web development as
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